Hi, I’m Paul Leeds, the $100M Growth Doctor and consultant to 7–8 figure eCommerce brands behind $1B+ in cumulative revenue.
I help direct-response, LTV-focused health & wellness brands lower CAC, increase CVR, reduce churn, and build systems that scale — without growth chaos.
How? By installing The D.O.C.S.™ – The $100M Growth Alignment System — that aligns strategy, execution, and marketing into one self-sustaining growth engine.
Imagine your team consistently shipping more profitable tests —without hiring more people, burning out, or inflating ad spend.
FREE – Discover your #1 Growth Bottleneck
See if it’s a fit for your eComm brand in 30-min or less... No sales pitch.
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— Tom McCann UK’s Top Direct Response CMO Behind Multiple 7–8 Figure Brands
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— George Perelshteyn, Co-Founder of Gravity Training Zone w/ multiple-7-figure funnels.
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- Bobby Tsui, CEO Founder of The Same Circle Method
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— Niels B., Ecomm Founder
They stall because execution and operations stop scaling together (if they were ever together in the first place).
As a result:
CAC creeps up
Funnels CVR/AOV leaks
Retention quietly erodes
Launches feel inconsistent
Teams stay busy but progress doesn’t compound
And when growth is out-of-sync: The harder you push, the faster you stall.
Marketing teams stay in motion—launching, iterating, testing, spinning plates.
Everyone’s busy, nobody’s confident, and leadership becomes the approval bottleneck.
Growth Ops (if it exists at all) is buried, reactive, or nonexistent—no forecasting, no feedback loops, no real orchestration.
You ship more… and feel worse because the KPI scoreboard doesn’t move.
$5M/yr brand (~$416k/mth)
$25M/yr brand (~$2.08M/mth)
$50M/yr brand (~$4.17M/mth)
$100M/yr brand (~$8.3M/mth)
Less “hard” work that leads to burnout
More confidence in decisions — fewer late nights, fewer fire drills
More profitable output per head as the team executes calmly and consistently
Get the full walkthrough: Click the button below...
30+ brands across supplements, skincare, info, devices, Rx, and high-ticket
Founders, CMOs, and operators install a repeatable operating rhythm
More winning launches and campaigns without headcount or chaos
D.O.C.S. aligns growth + ops so wins compound instead of reset
You’re past early traction and now feel operational drag
CAC is creeping, funnels leak CVR, churn is rising — and “more effort” isn’t fixing it
Growth feels harder than it should, and you want it to feel calm + predictable
You want leverage and a repeatable system, not random tactics
You’re still searching for basic product–market fit
You want scale without cleaning up how growth + ops actually work together
You want some "yes-man" to just “get it done” without fixing the system
You’re looking for the cheapest option, not the highest-leverage outcome
Having tested my methods across $1B+ in DTC brands - Creative, CRO, Retention and Marketing Ops...
Confidently, I know what actually:
Moves metrics...
Motivates teams...
Makes momentous growth...
So don't worry. You don’t have to do this alone anymore.
Preview the surgeries & services...
No pressure
No obligation
You’ll leave with:
Clarity on what’s actually constraining growth
A prioritized next step (even if that step isn’t with me)